Riding the Wave of Success . . .
Floating Swimwear Inc.

In the beginning, it wasn't all swan dives and "perfect 10s." Floating Swimwear Inc., the Wichita, Kan.-based manufacturer of floatable swimsuits for children, began like most start-ups. They cautiously got their feet wet, and then went on to brave rough seas, tirelessly working to keep their heads above water. But 10 years later, the dedication and determination of company President Don Royer has paid off.

The idea for a floating bathing suit was born in the late 1970s, when Royer's mother designed and stitched the first swimsuits with floatation devices inside for her young grandchildren who enjoyed spending summers with her at the neighborhood pool. Pretty soon, all the children in the neighborhood wanted their own suits and she was prompted to pursue a patent on her invention. The patent was granted six years later, but the suits weren't holding water, so to speak, with buyers. In 1992, Don Royer took the helm at Floating Swimwear Inc., leaving behind his construction career to steer the family business. A few months later, Floating Swimwear began manufacturing swimsuits at its current Wichita facility and consumers began to take notice.

Today, more than 100 employees work to bring Floating Swimwear™, Water Bug™ and Floatwear™ floating swimsuits to market. Floating Swimwear Inc., also produces a line of colorful, reusable Swimsuit Diapers for babies and toddlers, which are designed to keep swimming pools sanitary. Floating Swimwear Inc., is not only an innovator, they are a leader. They design suits based on trends in the fashion industry and what the customers want. They take pride in quality, stand behind their workmanship and promise you'll love the products.

Over the last decade, they've sold over a million suits across the United States and internationally. From Pebble Beach to the Carolina shores, the Great Lakes to your own backyard, they give kids the confidence to take the plunge.

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Market Success

"This is our first year selling Floating Swimwear and the Swimsuit Diaper. The results were outstanding! The product is of excellent quality and so is the staff at Floating Swimwear. I highly recommend this company for all your kid's swimwear needs."
--Ken Hug, Buyer
Walgreens store
Wisconsin Dells, WI

"We have been a customer of Floating Swimwear for the past 3 years. We are very happy with the shipping, customer service and the quality of the suits. It is a great addition to our pool sales and our consumers love the product."
--Teresa Haendiges
Buyer for Litehouse
Brunswick, Ohio

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